ChipChop Awards

In SCA 2 we were asked to come up with some ads for ChipChopAwards, a competition that rewards ads that will never run for beeing politically incorrect.
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Carlsberg brand utility

With the summer arriving and the festivals with it, me and Carolina  (another student from the course) thought about how useful would it be if any festival Carlsberg could give people a magnetic bracelet that would work as a ticket for the place but also would allow you to stick lots of Carlsberg cans next to each other, so you do not have to go to the bar 1000 times during your favourite tune neither stay allone while all your friends are ordering beers. With the bracelets you can bring 20 beers and the same time!!
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SkinKiss

I was asked to come up with ideas to create awareness of the SkinKiss pair of tights.
Impregnated in caffeine, these tights make you loose up to 2 centimeters in your legs and your tall without doing nothing. You just have to wear them.

Two prints and one TV ad.
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The Tv ad shows, in a zoom in perspective, a woman sweating, making effort faces, making effort noises. As it zooms out we see that, instead of beeing tortured, the woman was exercising in the gym.
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